LIchfield Estate Agents seeks to transform the market

Posted on 15 May 2014 by editor

The estate agency industry has long attracted an abundance of negative publicity due to unethical trading and poor customer service. Turner Sales and Lettings are a small independent estates and lettings agency based in Lichfield and are about to transform the local industry by offering unrivalled service and competitive fees. They don’t have a traditional bricks and mortar shop front like most agents, instead they have a heavy presence online. With 90% of buyers now using their smart phones and tablets to search for property, the need for a shop front and high newspaper advertising costs are a thing of the past.

Their unrivalled service includes the use of professional photography. You only have to trawl agency websites to see that most if not all photography is undertaken by individuals who have little or no training with the use of a camera. Out of focus, poor exposure, bad composition are just some of the most common errors you see with images taken by estate agents, and this means that your home is not being showcased to it’s full potential.  Because online websites allow multiple images to be displayed for each property, Turner Sales and Lettings believe that professional photography is a very important component when it comes to advertising your home because it’s first impressions that are going to get viewings. Another aspect of their service includes ethical advice, including recommendations to declutter and remove personal items from your home before viewings. This helps those viewing your property to picture themselves living at the address, and if you have a running machine in the living room, this will do very little to convince them your home is perfect for them.

“Viewings are part and parcel of the estate agency industry. What’s alarming is that many agencies don’t provide accompanied viewings, in other words they leave the seller to undertake the appointment and escort the potential buyers around the property.” said Mary Meacham. “We do not do this. In fact we appoint a dedicated property consultant when you instruct us. This individual will be present at all viewings and will be fully responsible for accompany the potential buyer around your home. Because we don’t have rigid opening hours like other agencies, we are available 24/7 and will undertake viewings at times that suit the seller and buyer rather than our own convenience.”

“Communication is an integral part of our business. We always provide continuous follow up and feedback throughout the selling process including the around the crucial completion date. It’s this level of customer service that our clients want. They don’t want to have to pick the phone up and call us because they are left in the dark.” Mary explained.

Lichfield was recently announced as the 17th least affordable city to reside in. One of only 3 cities outside the south east. You can read more in this story here.

Comments are closed.

Advertise Here
Advertise Here